How does anyone know if your Green product is Green or pretending to be Green? Website claims can be very misleading. And, advertising has nearly no limits. That is why the Green Clean Institute has set the standard for truth in Green advertising. The Green Clean Institute seal stands for more than an honestly Green product. We verify that the claims are fair, do not leave out negative facts, and can be trusted as an environmentally-safe product.
The Green Clean Institute is not a testing lab. Lab work is offered by applicants to support claims. In the end, the public wants to purchase products that live up to the advertised promises. Therefore, our goal is to research the product ingredients, check for overt health issues, and to review the SDS and lab results.